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Another assignment this semester (2nd sem - 2007) was to create a package design mixing a subculture with a food product. I chose to combine heavy metal with breakfast cereals. We had to design three objects to be contained in one packaging so I design a 'variety' pack of cereals the results of which are in the photos below.

I changed the name from 'Kelloggs' to 'Helloggs' I painstakingly traced the original logo in Adobe Illustrator then manipulated the 'K' to a 'H' and renamed the cereals 'Just Fight' (Just Right) - 'Raisin Hell' (my own creation) - 'Doom Pops' (my own take on Coco Pops). The packets do have inside them the actual corresponding cereals. I also added in my own 'quirky' ingredients and other text on the packaging. The packets are the exact same dimensions as that of the Kelloggs brand cereals.

(images are compressed slightly so they may look a little blurred).

 

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